State Coordinator Materials
The State Coordinator Materials provide an overview of the Campaign at state-level. Items include resources and worksheets to accomplish the key tasks of implementing a successful Campaign program, templates for communication, and a timeline to guide implementation. Each State Coordinator should download and review the resources and contact the ACAC team with any questions.
#WhyApply Social Media Materials
Help ACAC kick off the college application season by participating in #WhyApply (to college) Day on Friday, September 18, 2020. ACAC encourages everyone to use the hashtag #WhyApply and share on social media why it’s important to apply to college. Though state campaigns and local events will run from September through December, the goal of #WhyApply Day is to celebrate the season and encourage students as they begin the application process.
- #WhyApply selfie printout
- #WhyApply selfie printout [Spanish]
- Social Media Toolkit - How to Promote #WhyApply
- #WhyApply promo - Twitter
- #WhyApply promo - FB
- #WhyApply promo - email banner
- Engaging with Social Media
- Sample #WhyApply Social Media Content - coming soon
- Template Content Calendar - coming soon
- Facebook Camera Effect - #WhyApply
- Facebook Camera Effect - #IApplied
- College Application Checklist graphic for Twitter
- College Application Checklist graphic for Facebook and Instagram
- Earn More graphic for Twitter
- Earn More graphic for Facebook and Instagram
- Senior Year Checklist graphic for Twitter
- Senior Year Checklist graphic for Facebook and Instagram
- Workforce graphic for Twitter
- Workforce graphic for Facebook and Instagram
- Volunteerism graphic for Twitter
- Volunteerism graphic for Facebook and Instagram
- First Gen graphic for Twitter
- First Gen graphic for Facebook and Instagram
- Employment graphic for Twitter
- Employment graphic for Facebook and Instagram
- Snapchat filter - #WhyApply
- Snapchat filter - #IApplied
- Bottle cap challenge graphic for Facebook and Instagram
- Bottle cap challenge graphic for Twitter
- Netflix graphic for Facebook and Instagram
- Netflix graphic for Twitter
- #IApplied Selfie Printout
- #IApplied Selfie Printout (Spanish)
Making the Case | Building a State Campaign
The following materials are for state campaign coordinators who are in the early years of launching their state campaign or for new state campaign coordinators stepping into the role. These materials will help you audit the college access landscape of your state and determine how to build a steering committee, develop your campaign and enhance it each year.
Host Site Recruitment and Training Materials
Listed you will find resources such as host site responsibilities, implementation timeline, template invitation letters registration forms and a sample host site training agenda. Some materials can be used as is while others are set up as templates for the state campaign to localize.
- Host Site Recruitment Timeline and Best Practices - This piece covers the recommended timeline for state coordinators to recruit host sites.
- Inviting Host Sites to Participate
- Host Site Registration Form Template
- Host Site Request Letter Template
- Partner Site Request Letter Template
- Host Site Interest Form Template
- Host Site Invitation Letter Template
- Host Site Training Agenda Template
- Host Site FAQ - Defining College
- Host Site Training - Recorded (4 part series)
Volunteer Materials
The following documents are available for recruiting, training and supporting volunteers. You will find resources such as a volunteer management timeline, volunteer audit, template recruitment and thank you letters, and a volunteer training agenda.
- Volunteer Audit Worksheet
- Volunteer Recruitment Overview
- High School Volunteer Recruitment Letter
- Volunteer Recruitment Letter - for Steering Committee
- Volunteer Training and Reference Guide
- Volunteer General Information
- Volunteer Task List
- Volunteer Feedback Survey Template
- Volunteer Thank You Letter Template
- Thank You Volunteer Facebook graphic
- Thank You Volunteer Facebook (editable)
- Thank You graphic TWITTER
- Thank You Graphic TWITTER (editable)
- Thank You Volunteer INSTAGRAM graphic
- Thank You Volunteer INSTAGRAM graphic (editable)
- Call for Volunteers Facebook graphic
- Call for Volunteers Facebook graphic (editable)
- Call for Volunteers TWITTER graphic
- Call for Volunteers TWITTER graphic (editable)
- Call for Volunteers INSTAGRAM
- Call for Volunteers INSTAGRAM graphic (editable)
Data Collection and Analysis Materials
These resources provide recommendations for tracking and reporting results of your state campaign. It includes resources such as myOptions, a data collection worksheet, host site data collection form, student sign-out form, and tips for sharing your data. Whether your state is in its pilot year or has hosted the campaign for 10 years, these resources will help states strengthen their data management process.
- Why Data Matter
- Data Collection Timeline
- Host Site Data Summary
- Sharing Your Data Worksheet
- Data Collection Worksheet
- myOptions - Student registration for virtual tracking of applications/data collection
- Sample Host Site Data Collection Form
- Student Sign Out Sheet Template - Option 1
- Student Sign Out Sheet Template - Option 2
Communication Materials
The following available communication materials should be used to help elevate awareness of statewide campaigns.
2020 National Convening Materials
Each year, the American College Application Campaign team coordinates a national convening. The following are the PowerPoints and resources provided during the convening.
- Session 1 - ACAC Update and State Successes
- Session 2 - State Panel: Celebrating Your Success
- Session 3 - Supporting Students in Navigating Trauma, Grief, and Stress
- Session 4 - Planning for a Virtual Campaign Season
- Session 5 - Common App and Reach Higher Update
- Session 5 - NCAN Update
- Session 6 - State Panel: Expanding Your Reach
- 2020 Resource List
2019 National Convening Materials
Each year, the American College Application Campaign team coordinates a national convening. The following are the PowerPoints and handouts provided during the convening.
- Session 1: ACAC Update and Review of Resources
- Session 2: Martha Kanter, College Promise
- Session 3: myOptions
- Session 4: NCAN FAFSA Update
- Session 5: Collaboration to Support Vulnerable Student Populations Pursuing Postsecondary Education
- Session 6: Branding and Social Media Strategy
- Session 7: Reach Higher and Common Application
- Session 8: Social Media State Panel with KS, LA, MS
- Session 9: Combined Campaigns State Panel with OH, KY, IA
- Session 10: Virtual Connections State Panel with OR and NE
- 2019 Resource List
- Brand Guidelines and Standards
- College Promise Campaign
- SharePoint Instructions - External Users Registration Process
- SharePoint Instructions for External Users with existing 0365 account
- Webinars Save the Date